Accounting & Finance Professionals:Â
Stand Out. Sell Your Experience. Advance Your Career.
I teach accounting and finance professionals how to market their value, get noticed in today’s digital-first job market, and build the network that drives career growth.
Hi, I’m Alec Borlin, a CPA turned multi-award-winning executive recruiter and the author of Becoming a Finance Leader of Influence.
Over the past seven years, I have interviewed more than 4,000 accounting and finance professionals and helped place hundreds into high-impact roles across the United States.
One thing became clear: great work does not speak for itself.
Even the most accomplished finance professionals often do not know how to sell their experience.
They list job duties instead of marketing their skills and results in a way that is clear and transferable.
They struggle to stay concise and often get lost in unnecessary details.
I created the Financial Impact Narrative (FIN) to solve that problem.
It is a simple, repeatable framework I used one-on-one for years to help candidates stand out, tell their story with confidence, and land premium roles.
After selling my direct-hire recruiting firm and shifting my focus to building an interim accounting and finance consulting firm, I wanted a way to keep helping finance professionals take control of their careers even when I am not running a search.
That is why I wrote my book and share the resources you will find here.

What I Help You Do:
If you’re a finance professional stuck in a flat role, capped comp, or limited visibility, here’s what you’ll learn here:
âś… Market your experience with confidence using the Financial Impact Narrative (FIN)
âś… Stand out and get seen in resumes, interviews, LinkedIn, and your network
âś… Advance your career faster by uncovering better roles and building the right connections

Avoid These 3 Career-Stalling Mistakes
Get my free 3-part email course that shows the most common mistakes holding finance professionals back and how to fix them.
Bonus: You’ll also get my simple framework and a downloadable worksheet to reposition yourself right now so you can stand out and move your career forward.